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Identity

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Sicko is a book that celebrates the design of airline sick bags and the man who’s collected them since 1989

Mamdani’s NYC World Cup campaign is inspired by sports memorabilia, city signage, the subway and the five boroughs

Sebastian Curi, How&How, Minute Shorts, Canva: Tickets now available for Cannes Nicer Tuesdays!

James Stuart is railing against boring design with techniques inspired by the spirit of Arabic hardcore music

Daryn Roongrawewan doesn’t design logos, she crafts “ornamental icons”

How does contemporary type design translate into the wider world? Type01’s Amber Weaver shares her wisdom

Why design studio OnePlus treats branding like cultural excavation, not invention

How do you design youth? The Young Vic’s new logo uses motion blur to flip dated theatre branding

A tobacco factory turned restaurant, Nikotin’s logo takes the shape of a cigarette

The Click’s clever university branding puts the ‘I’ in identity, individual and Imperial College London

What makes a branding system sustainable? For Stoëmp, it’s rooting it in something deeper than style

Uncommon’s mouldy identity for Offf Barcelona is grown from biological traces of creatives

Samar Maakaroun’s visual identity for The Mosaic Rooms challenges reductive narratives around Arab identities

Addison Copas doesn’t want “freedom” – he thrives under the limitations in his wordmarks and brand identities

“Find poetry in the simple things”: The acclaimed Marina Willer on her stacked design career

The grid system in Praktika’s new architecture identity takes inspiration from Lithuanian floor tiles

Templo’s brand identity for climate non-profit Casi draws on the pragmatic mark-making of hieroglyphics

Miggie Bacungan’s graphic design challenges the artificial flavouring of pop culture imagery

Meet Bon Elliot: the family-run, slow-crafted skincare label from Little Troop

This collaged architect’s identity from Alexis Mark drew from departure boards and timetables