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An illustration in shades of blue showing a white dog standing over a dead bird. A speech bubble above the dog reads “I HAVE KILLED AGAIN.”

The Bad Thing is a comic about a dog who feels morally conflicted over killing birds

“I found the image of a dog attempting to apologise to a dead bird both a bit tragic and, from the perspective of the bird, so ridiculously hollow and coming far too late.”

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Date
3 January 2023

Illustrator Maisie Cowell isn’t one for drawing hard and fast lines between the good guys and the bad ones. In her comics – of which, we have seen a few and gotten a taste for her tragic-comic stories – people lash out, manipulate others and get themselves stuck into ruts. But they often want more too; gripped by existential dread, characters try to reach for new ways of being or doing things, albeit clumsily. “I like characters that you aren’t sure whether to root for or not, or whether you should feel sorry for them or not,” the London-based comic artist describes. In Maisie’s world, these characters often happen to be animals. In the case of The Bad Thing, we meet a dog who can’t stop killing birds – and he feels really really guilty about it.

Maisie is also hilarious. So, the best way to start with The Bad Thing, unusually, is at the back page, where you’ll find a “terrible apology (from a dog to a dead bird)”, written by the artist. (An excerpt reads: “anyway, I really hope we can move past this, but you can be rest assured in the knowledge that I am so extremely sorry.”) The comic then opens on the story of a dog who has killed again. He proceeds to slip deep into a moral crisis – “I was really interested in exploring guilt and shame in the narrative”, says Maisie. Haunted by the faces of deceased pigeons and with only the family of goldfish to confide in, the dog plans his getaway, to live “the life [he’s] always longed for”.

An illustration of a white dog against a deep blue background. A speech bubble above the dog reads “I AM A MONSTER.”
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Maisie Cowell: The Bad Thing (Copyright © Maisie Cowell, 2022)

It’s easy to read the comic as a detective-gone-bad noir or psychological thriller – though, trade out the dog for a middle-aged man and we get a very different story. This air of melancholy, grimy streets and a punch of humour, can be traced back to some of Maisie’s influences. There’s elements of the absurd à la Robert Eggers’ The Lighthouse in there, for example. Maisie adds: “There's a 1999 animated short by Jim Trainor called The Bats which left a huge impression on me when I first saw it a few years ago.” She explains: “The film followed a young bat describing his upbringing in a cave with his family – it has this really deadpan narration that describes life from an animal perspective, which at times feels shocking and deeply sad.”

We experience The Bad Thing through a mesh of “oppressive landscapes” – “I wanted the book to feel like it was sort of closing in on itself,” Maisie says – but also through a haze of lighter Riso textures. Get obsessive about the comics (like we did) and you’ll also spot real-life photographs in some of the cells, showing men holding up freshly caught trout in frames throughout the dog’s family home. “I’ve always kind of loved and been a bit fascinated by the photos that men take posing with fish that they have killed, it always seemed like such a morbid thing to me, and I think I liked the idea of contrasting that with the dog agonising over his misdeed.”

The Bad Thing has a lot going for it, but at its core, it’s really simple. It’s about universal stuff like right and wrong and bad apologies. “I feel like everyone has had this kind of experience at some point – a really half-hearted apology after the fact, or someone trying to shift the blame onto you as they apologise.”

GalleryMaisie Cowell: The Bad Thing (Copyright © Maisie Cowell, 2022)

A blue monochrome illustration of a person sitting on a sofa, petting a dog. They watch a television screen showing a figure on horseback, while the person's T-shirt features a stylised face. Text at the bottom reads “Luckily for me, you suspect nothing, as you are so very stupid.”
A blue and white illustration for a publication titled “The Bad Thing” by Maisie Cowell, dated November 2022. A dog with a cigarette in its mouth is framed by a large white circle, with a speech bubble that reads “I AM A VERY BAD DOG.” Two smaller circles below show the dog in different poses, surrounded by flying birds and a pointing hand.
A blue and white illustration of a dog standing over a dead bird under a pale sun. A speech bubble from the dog reads “I HAVE KILLED AGAIN.” Below, a close-up of the bird lies across the frame with the caption “It has happened once more.”
A blue and white illustration of a dog standing in a corner holding a shovel. Beside them is a bin, a tied bag and a dead bird, with text above reading “I bury the evidence,”. Below the scene, a grid of 12 small panels shows the dog running in various poses, with text at the bottom reading “and make my escape”.
A blue monochromatic illustration of a dog standing on a stool at a bathroom sink, looking into a mirror. A toilet and a framed picture hang on the wall behind them. Below, a sequence of panels shows the dog staring at their reflection. A speech bubble reads “I AM A MONSTER.” and a caption at the bottom reads “I feel like I am losing the last of my sanity.”
A blue monochromatic comic strip showing a series of panels where a hand repeatedly pats a dog on the head. The dog looks increasingly annoyed, culminating in a final panel with a speech bubble that reads “It is taking everything in me not to bite you.” Text at the top and bottom of the page reads “I hate it when you try to condescend me with your affection” and “You have no idea what I am truly capable of”.
A blue monochromatic illustration of a large white cat curled around a goldfish bowl. A speech bubble reads “YOU ARE SO VERY COOL AND BEAUTIFUL.” Text at the top reads “I confide in Ivan, the family goldfish” and text at the bottom reads “He is the only one who truly understands me”.
A blue and white illustration of a dog in a comic strip format. The top panels show the dog’s profile with a speech bubble reading “I DO NOT KNOW HOW LONG I HAVE LEFT”, while the bottom panel shows the dog looking out of a window. Text at the top and bottom reads “I fear that it will not be long before the law catches up with me” and “It is time for me to make my getaway.”
A blue monochrome illustration split into three panels. In the top panel, a slender white dog stands among a crowd of faceless figures, casting a long shadow. The bottom left panel shows the dog at a laptop next to a goldfish bowl, with nonsensical text on the screen. In the bottom right, the dog wears a Nasa spacesuit in a starry cockpit. Text above and below the panels reads “I’ll be faceless, I’ll fade into crowds.” and “I can do anything, be anything”.
A blue and white illustration split into three panels. In the top left, a figure reaches for a small person dangling from a plane; in the top right, a figure plays cards beside a stack of coins. The bottom panel shows a figure in a hat riding a horse under a full moon, with the caption “I’ll live the life I have always longed for.”
An illustration in shades of blue shows a white bird perched on a horizon line. Below, a white dog looks up at the bird from the bottom right. Small text at the bottom reads “Until I kill again.”
A poem titled “A terrible apology (from a dog to a dead bird)” is printed inside a white oval on a blue background. A simple line drawing of a fly sits above the text, which is a humorous apology from a dog to a bird.

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Maisie Cowell: The Bad Thing (Copyright © Maisie Cowell, 2022)

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About the Author

Liz Gorny

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Liz (she/they) is the senior editor at Insights, a research-driven department within It’s Nice That. They previously ran the news section of the website. Get in contact with them for potential Insights collaborations or to discuss Insights’ public-facing reports.

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