Howful studio is pushing the boundaries of Risograph with paper clocks and pocket calendars

This Seoul-based studio shares how it quenches its thirst for different types of creativity, outside its branding and UX work, with delightful print projects.

Date
22 January 2025

We can hardly keep up with how many projects Howful Studio has on the go. A Seoul-based design agency founded in 2018, the studio has since expanded into Howful Editions, a collection of products that aims to bring “a touch of extraordinary to everyday life” in the form of beautiful paper crafts, prints, stationery and daily items, many of which come out of Howful RisoClub, the studio’s outlet for creative projects and workshops in print. Yet another offshoot from its practice has manifested in Kkoyakids, a children’s brand that specialises in making lifestyle products in a range of categories, where the team get to “delve into the world of children through the eyes of a designer”.

All of these side quests skirt the edges of its studio practice, which includes branding, packaging, editorial and UX/UI design. What’s taken over the team’s focus recently, however, has been its Riso printing pursuits. With Howful RisoClub as a space to “engage in various graphic experiments”, the team has found something to quench the “thirst for a different kind of creativity that we experience while running a design studio”, shares Howful’s co-founder Yongjae Lee.

Many of the studio’s experiments with the print method have resulted in “objects that push the boundaries of paper media”, says Yongjae; we’re big fans of the Riso-printed paper clocks and vases, that form part of the current collection at Howful Editions. These out-of-the-box ideas often serve as the foundation for the team’s Risograph workshops, where they meet young Korean designers and exchange ideas, gain inspiration and insight, shares Yongjae. “For us Risograph is not only a tool that connects us with other designers but its also a vital source of inspiration and creativity,” he concludes.

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HOWFUL Studio: 2024 Seoul Design Festival Poster (Copyright © HOWFUL Co., Ltd, 2024)

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HOWFUL Studio: Comfy Project Paper Clock (Copyright © HOWFUL Co., Ltd, 2024)

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HOWFUL Studio: Riso Comfy Slide (Copyright © HOWFUL Co., Ltd, 2024)

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HOWFUL Studio: Comfy Project Slide Card (Copyright © HOWFUL Co., Ltd, 2024)

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HOWFUL Studio: Riso Comfy Slide (Copyright © HOWFUL Co., Ltd, 2024)

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HOWFUL Studio: Comfy Project Paper Clock (Copyright © HOWFUL Co., Ltd, 2024)

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HWF Editon: Comfy Project Calendar 2025 (Copyright © HOWFUL Co., Ltd, 2024)

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HWF Editon: Comfy Project Calendar 2025 (Copyright © HOWFUL Co., Ltd, 2024)

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HOWFUL Studio: Comfy Project Card (Copyright © HOWFUL Co., Ltd, 2024)

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HOWFUL Studio: Comfy Project Keyring (Copyright © HOWFUL Co., Ltd, 2024)

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HOWFUL Studio: Comfy Project Comfy Match (Copyright © HOWFUL Co., Ltd, 2024)

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HOWFUL Studio: Riso Clock (Copyright © HOWFUL Co., Ltd, 2024)

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About the Author

Ellis Tree

Ellis Tree (she/her) joined It’s Nice That as a junior writer in April 2024 after graduating from Kingston School of Art with a degree in Graphic Design. Across her research, writing and visual work she has a particular interest in printmaking, self-publishing and expanded approaches to photography.

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