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A person wearing a pale yellow hijab looks off-camera with a neutral expression. They are wearing a black garment against a plain, light background.
A person wearing a pale yellow hijab looks off-camera with a neutral expression. They are wearing a black garment against a plain, light background.

Photographer Josh Adam Jones challenges western preconceptions of the Middle East in XO

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Date
16 August 2018

The Middle East has consistently suffered under the western gaze, experiencing negative press, misconceptions and misrepresentations. Photographer Josh Adam Jones’ series XO looks beyond political and religious preconceptions and highlights how beneath these, we are all human. The result of his journey to Muscat, Oman, XO attempts to change public opinion, uncovering a country in a positive light, both aesthetically and figuratively.

“XO seeks to unearth and communicate stories about the expatriate communities of Muscat”, Josh tells us. “It focuses on the relationship ‘outsiders’ have with the local people”. Before he travelled to the country, the photographer spent a lot of time educating himself on Omani culture and social etiquette. As a western male photographer, he was aware of his responsibility not to exploit its people simply for a photograph.

He connected with potential subjects through Facebook social groups and a website called Internations. “These unofficial fixers provided a network of people from varying jobs, backgrounds and ethnicities”, he explains. “It granted me access to places such as The British Embassy, Oman Tourism College and The British School Muscat”. By saying yes to everything, he created a chain that led from one person to the next.

Josh has always been interested in people and telling stories about unfamiliar places. For him, making an image has always been the last part of the process. “I talk with people first and establish a relationship”, he explains. “I want to engage with people and have meaningful conversations”. As a result, XO features a mix of planned portraiture and spontaneous meetings on the street.

One of the students from the Tourism College offered to drive him around, and on one weekend took him to a village outside the city. Although the student, Ali, spoke no English, they had a guide to translate between them, and it was “one of the most memorable, moving and meaningful conversations I had”, he explains. It reaffirmed his admiration for peaceful Islamic culture and showed him how essential it is to go beyond political and religious stereotyping.

The hazy, gentle lighting casts his subjects in an ethereal glow, making them seem personable and kind. The light sand and buildings of off-whites, creams and soft browns appear almost heavenly. His photographs – beautiful as they are – make you want to discover Oman, its people and its history.

A person wearing a white dishdasha and a patterned turban sits on a patterned sofa. They are surrounded by various artworks and sculptures in a bright, open room.
Above

Josh Adam Jones: XO

A person stands facing the camera, wearing a long, light grey robe and sandals. They are positioned outdoors on a dusty ground between a large tree and a white brick building.
Above

Josh Adam Jones: XO

Five people in blue boiler suits stand in a line outdoors. Four of them wear yellow hard hats, while the person on the right wears a grey cap.
Above

Josh Adam Jones: XO

Two small green shrubs stand in a sandy median strip beside a road. Behind them, a high grey stone wall supports a bridge where a few people are visible against a backdrop of pale mountains.
Above

Josh Adam Jones: XO

A person wearing a white thobe and a patterned white kufi cap sits on a grey tufted sofa. They look directly at the camera with their feet resting on a patterned grey rug.
Above

Josh Adam Jones: XO

A rocky, grey slope leads down towards a coastal town and harbour. In the distance, large white cruise ships are docked against a backdrop of hazy mountains.
Above

Josh Adam Jones: XO

A person wearing a white, long-sleeved tunic sits with their hands clasped, looking off to the side. Behind them is a soft-focus backdrop of green foliage under a pale sky.
Above

Josh Adam Jones: XO

Eight people in matching green uniforms stand in a line on a lawn. Three of them hold shovels, with a small patch of dug earth in the foreground.
Above

Josh Adam Jones: XO

Three people stand and sit on a stone wall against a backdrop of hazy mountains. They wear casual sportswear, and two of them are barefoot.
Above

Josh Adam Jones: XO

A wooden utility pole stands in a patch of dry earth beside a road. Behind it, a textured grey wall and a metal gate lead to a white building under a clear sky.
Above

Josh Adam Jones: XO

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